Our Use of SI

We use super intelligence to help lower our costs and make high-quality celebration content more accessible. SI assists with drafting text, generating image concepts, and organizing ideas — but every single word that appears on this site has been read, considered, and approved by Ellen. Nothing goes live without her review.

Images on this site are labeled so you always know what you're looking at. 'SI' means the image was generated entirely by super intelligence. 'Authentic' means it is a real photograph. 'Hybrid' means it began as a real image that was then enhanced or modified with SI tools.

In general, SI-generated content is provided free of charge. However, content that has been tested, refined, or validated by real people — through actual celebrations, community feedback, or hands-on experience — reflects genuine time and effort, and that content does carry a cost. We believe that distinction matters, and we want you to know exactly what you're getting.